Instagram will always unite people through their shared interests, which is one thing that will never change. While Instagram’s methods may evolve as technology advances, the core concept of bringing people together through shared interests will not.

In 2023, Instagram will continue to focus on inspiring people to be creative, which is the idea on which Instagram was born.
Instagram will keep assisting users in finding fresh content. And no, that doesn’t only refer to videos.
Instagram wants to encourage connections between users through the content they find on the app.